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Day: February 27, 2026

Shop While You Scroll: Your Complete Guide to Social Commerce Influencer Marketing in India

Social Commerce Influencer Marketing

By 2026, India’s social commerce market is experiencing explosive growth, with influencer marketing projected to reach INR 3,375 crore—a 25% compound annual growth rate that far outpaces traditional digital advertising channels growing at 12-15%. For direct-to-consumer (D2C) brands, the convergence of live shopping, shoppable posts, and creator partnerships represents the fastest path to conversion in […]

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